Monday 4th July 2011 - Published by Kelly Jackson - Communications Executive
Lobster Pinches Limelight
The mascot of a North West lettings agency became a cult hero, after ‘clicking’ with landlords and property investors.
Lobster Lettings exhibited at the Landlords and Buy to Let expo in Manchester, on June 28th and June 29th, and bosses are still pinching themselves following its success.
The star of the show was Tony Trevena, who dressed as company mascot, Leemo The Lobster, and welcomed visitors to the exhibition, circulating among the crowds.
Leemo was such a hit, he was ‘poached’ by the event organisers to be an unofficial visitors guide, showing guests around the centre.
However, Leemo’s fellow lobsters discovered the skulduggery, and rescued their mascot from the organisers’ sticky claws.
Lee Moffit, Director of Lobster Property Group, was delighted with the success of the event, and in particular the impact of Leemo:
“It was great to see Tony bringing so many smiles to people’s faces, and getting so much attention.”
“The Landlord and Buy-to-Let expo was a fantastic opportunity for us to spread the Lobster word, and announce the opening of our new office in Warrington, and our third office in Preston in early September,” added Lee.
At the exhibition, Lobster Lettings clawed their way to the top of the pack, after registering hundreds of new customers.
Attendance at the event, at the end of June, followed a surge in interest in the company, following a successful marketing campaign, and the current increase in demand for rental properties.
Enquiries for May 2011, showed in excess of 2,000 tenant queries, a 20% increase on the same time last year.
Leemo The Lobster, and the Lobster Lettings team
